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The outcome
Renovation enquiries stall on one unanswered question, so the site answers it: a seven-step estimator returns a realistic cost range in about a minute, with the property type chosen in the hero carried straight into step one. A draggable before/after slider and a tabbed gallery carry the proof, and an exit-intent offer catches the visitor who is leaving.
What was built
- Seven-step renovation estimator with diamond step indicators
- Instant RM cost range shown before the budget question
- Hero property-type chips that prefill estimator step one
- Draggable before/after slider with keyboard and touch support
- Tabbed project gallery in an asymmetric full-bleed mosaic
- Exit-intent promo modal, once per session, after the gallery
- Sticky mobile CTA bar and WhatsApp float on one scroll listener
- Per-sq-ft pricing table with scope columns and a caveat
- Single-open FAQ accordion built on accessible primitives